Around 700 participants, 39 football teams and 16 countries came together in Morocco for the 2026 P&G World Cup. We look inside an international corporate sports event combining competition, hospitality, culture, entertainment and social impact.

Corporate events have changed.

For many companies, an event is no longer just a date in the calendar. It is not simply a dinner, a presentation, a team building activity or an end-of-year celebration.

Celebrating 20 years of Move Sports is, above all, celebrating a journey shaped by people, values and vision. It is about looking back with gratitude and forward with conscious, sustained ambition. I regularly tell our team that we are in the right place, at the right time, in the right activity; our success depends only on us.

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Discover how corporate fitness events, such as wellness days, sports tournaments, and team challenges, are driving employee engagement, well-being, and retention in forward-thinking companies.